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Successful Storytelling for Business

Successful Storytelling for Business

How to grab attention and communicate effectively with any audience
978280626991137EBookPlurilingua PublishingLearn how to master storytelling techniques in just 50 minutes with this practical and concise book. Storytelling, meaning the creation of a compelling narrative around a company, service or product, is a powerful communication tool and a valuable asset in the business world. Understanding the key principles of storytelling will allow you to capture the attention of your target audience and make them more receptive to your ideas, which is vital when you are looking to attract clients, win over colleagues or secure a major contract. In this book, you will learn how storytelling can help you in job searching, product presentations, corporate communications and marketing. It also features useful tips to construct and deliver powerful stories and advice for finding inspiration for your stories in the world around you, meaning that you can become a persuasive communicator in no time! How can this book help you in your career? Storytelling is a powerful asset, no matter what stage of your career you are at. This book will give you everything you need to: Understand how storytelling can benefit you in your professional and personal life Learn to construct stories that appeal to your audience’s emotions and resonate with them, so that they are more receptive to what you have to say Analyze your surroundings, thoughts and experiences to find the right inspiration for your storytelling Make the most of storytelling to stand out during job interviews, shine in important presentations and create bonds with clients and colleagues This straightforward and accessible 37-page book is structured as follows: Storytelling Successful storytelling: the basics What is storytelling? Types Contexts for application The essentials of storytelling Must-haves Reviewing Telling your story Top tips FAQs What is storytelling? How is storytelling used in business? How is a story constructed? What risks should be taken into account when thinking about storytelling? What makes storytelling so effective? Where can I find inspiration for storytelling? Over to you Learn how to master storytelling techniques in just 50 minutes with this practical and concise book. Storytelling, meaning the creation of a compelling narrative around a company, service or product, is a powerful communication tool and a valuable asset in the business world. Understanding the key principles of storytelling will allow you to capture the attention of your target audience and make them more receptive to your ideas, which is vital when you are looking to attract clients, win over colleagues or secure a major contract. In this book, you will learn how storytelling can help you in job searching, product presentations, corporate communications and marketing. It also features useful tips to construct and deliver powerful stories and advice for finding inspiration for your stories in the world around you, meaning that you can become a persuasive communicator in no time! How can this book help you in your career? Storytelling is a powerful asset, no matter what stage of your career you are at. This book will give you everything you need to: Understand how storytelling can benefit you in your professional and personal life Learn to construct stories that appeal to your audience’s emotions and resonate with them, so that they are more receptive to what you have to say Analyze your surroundings, thoughts and experiences to find the right inspiration for your storytelling Make the most of storytelling to stand out during job interviews, shine in important presentations and create bonds with clients and colleagues This straightforward and accessible 37-page book is structured as follows: Storytelling Successful storytelling: the basics What is storytelling? Types Contexts for application The essentials of storytelling Must-haves Reviewing Telling your story Top tips FAQs What is storytelling? How is storytelling used in business? How is a story constructed? What risks should be taken into account when thinking about storytelling? What makes storytelling so effective? Where can I find inspiration for storytelling? Over to you application/pdf1 effective communication, effective presentations, interpersonal relationships, job interviews, marketing, personal development, persuasion, professional communication, Public speaking
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Learn how to master storytelling techniques in just 50 minutes with this practical and concise book. Storytelling, meaning the creation of a compelling narrative around a company, service or product, is a powerful communication tool and a valuable asset in the business world. Understanding the key principles of storytelling will allow you to capture the attention of your target audience...
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Learn how to master storytelling techniques in just 50 minutes with this practical and concise book. Storytelling, meaning the creation of a compelling narrative around a company, service or product, is a powerful communication tool and a valuable asset in the business world. Understanding the key principles of storytelling will allow you to capture the attention of your target audience and make them more receptive to your ideas, which is vital when you are looking to attract clients, win over colleagues or secure a major contract.

In this book, you will learn how storytelling can help you in job searching, product presentations, corporate communications and marketing. It also features useful tips to construct and deliver powerful stories and advice for finding inspiration for your stories in the world around you, meaning that you can become a persuasive communicator in no time!

How can this book help you in your career?

Storytelling is a powerful asset, no matter what stage of your career you are at. This book will give you everything you need to:

  • Understand how storytelling can benefit you in your professional and personal life
  • Learn to construct stories that appeal to your audience’s emotions and resonate with them, so that they are more receptive to what you have to say
  • Analyze your surroundings, thoughts and experiences to find the right inspiration for your storytelling
  • Make the most of storytelling to stand out during job interviews, shine in important presentations and create bonds with clients and colleagues

This straightforward and accessible 37-page book is structured as follows:

  • Storytelling
  • Successful storytelling: the basics
    • What is storytelling?
    • Types
    • Contexts for application
    • The essentials of storytelling
    • Must-haves
    • Reviewing
    • Telling your story
  • Top tips
  • FAQs
    • What is storytelling?
    • How is storytelling used in business?
    • How is a story constructed?
    • What risks should be taken into account when thinking about storytelling?
    • What makes storytelling so effective?
    • Where can I find inspiration for storytelling?
  • Over to you

Product details

ISBN

9782806269911

Publisher

Plurilingua Publishing

Series

50MINUTES.COM – Coaching

Format

PDF

Pages

37

File size

3.5 MB