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Benchmarking for Businesses

Understand the essentials of benchmarking  (also known as standardization or comparative analysis) in just 50 minutes with this practical and concise book. Benchmarking is a strategy which is mainly used in business to evaluate a range of elements – including products, the market and competitors – in a given sphere. Benchmarking therefore allows businesses to identify the practices that have been proven to work and adopt them for themselves, in order to increase their performance and re-engineer their products.

This […]